Category: The future of taste and smell

Exploring How AR Glasses, Immersive Soundscapes, and Multisensory Design Can Make Food Taste Sweeter, Saltier, or More Flavorful Without Changing a Single Ingredient When people think about flavor, they usually imagine something happening on the tongue. Sugar tastes sweet, salt tastes salty, lemons taste sour, and coffee tastes bitter. It seems obvious that the ingredients […]

The Science Behind Digitizing Flavor and Aroma to Recreate Rare Sensory Experiences Anywhere in the World For centuries, humanity has learned to digitize information in increasingly sophisticated ways. We transformed written language into digital text, converted sound into streaming audio, and turned images into billions of pixels. More recently, virtual reality has enabled us to […]